Visual Storytelling

As part of my Digital Media module I am required to write a visual storytelling for public relations best practices post. In addition to this, I must incorporate  multi-media material development and  have therefore created this post on Prezi.

To access the presentation, please  click here : Visual Storytelling

All feedback and comments are appreciate



I realised that being one of those people who have checked all of their social media before their eyes are seemingly open in the morning, I should have more of a voice on such platforms.

The inspiration behind this post has came from LFW’s extreme presence over social media, especially Snapchat.

There’s no question that Snapchat is currently dominating in being an online photo sharer and news portal. It gives all individuals the opportunity to connect with not only who they know, but who they want to know.

Over the years, Snapchat has been constantly adding new features to make the experience all that more beneficial. One of these is their ‘Discover’ feature, with the news options being both constant and changing. The LFW discover section, for example, has only popped up this past week, giving a backstage pass to the event.This gives everyone with Snapchat the chance to experience the festivities without actually having to travel.

Another feature that inspired this post was the way that all Snapchat users have the ability to add any celebrity influence to their contact list – without the celebrity being required to add them back.  Its a form of escapism, being able to involve yourself in a celebrities experience and get away from your own life.

An example of this would be Burberry’s Snapchat story – their uploads throughout the show leading to the god-knows how long story allows you to personally experience the whole show on one social media platform. Adding to that experience is the way they film individuals, such as Christopher Bailey, talking about the show and connecting specifically to the watchers of Burberry’s Snapchat story.

The way that Snapchat has embedded itself into the social media sphere is impressive, I seem to remember first downloading it for it to become obsolete within the month, all the early adopters becoming bored of it. But their innovation and creation has brought them back booming, and I cant imagine it becoming a bored sensation again any time soon.

Why I Will Never Respect Meghan Trainor

Ambitiously Living

Dear Meghan,

You have manipulated thousands of adolescent teenagers into a twisted ideology of positive body image, and what’s worse is that I don’t think you even know you in are in the wrong. I do believe that you have a good, kind heart- I really do. However, I believe you are grossly misinformed and confused about your own image, and because of that, you should not be a symbol of positive self-image for women of any age.

Your fame is based off of your promotion of the idea that every female is beautiful in her own way- a belief that I have as well. The difference is that I don’t promote the idea that being curvy is necessarily better than being thin. You have degraded petite females to get further on your path to fame, and further skewed the concept of “positive body image.”

Any revenue you have collected…

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Super Relaxation

Although the pain I felt this morning when I unknowingly snoozed my alarm and then woke up at 9:30 with the daunting task of getting dressed in 20 minutes was major, it was well worth it. As i’ve previously told you, i’ve been blessed with an internship for Fusion Therapy, run by Nick Parmar.

Today, as I ran with my hair in disarray to rebeccas flat (due to the unique mobile feature of Fusion Therapy, treatments are done at home), I was expecting to film for the day. I arrived, sneezing and coughing with a rudolph nose to Rebecca and Nick looking a lot more comfortable than I was; with a head feeling like it was about to implode.

However, this is my job and I was focused. We started with filming rebecca receiving a back massage, the lovely smell of coconut oil in the air as though I was on a tropical island with a personal therapist. As it came to my turn, Nick took one look at me and with a slight press above my eyebrows, he knew exactly what to do.

I received a Qi Gong acupressure facial massage with chakra balancing and i’ve never felt so relaxed. Nick is amazing at what he does, starting from my chest upwards and around to my neck, followed by light touches to my face and neck (that send small electrical impulses through the skin); followed by a face, ears and head massage. To aid in relaxation and move congestion, Nick stimulated lymph flow as well as doing chakra balancing for the crown, third eye and throat.

I would most certainly recommend Nick’s treatments as he’s extremely knowledgeable in everything he does. Along with this he’s offering massive student deals, £62 treatments in your own home for the much smaller cost of £28. Choices include: Indian Head massage, Full Body, Facial or Back massage, Pre or Post training tissue massage, Reflexology, Reiki or Acupuncture.

I’ll be posting weekly the treatments i’ll receive as well as updates on the company! Cant wait to share more with you.

Fusion Therapy Leeds – Unique mobile health service

As you all know, I’m currently aiming to pack my portfolio full of work and one of the main steps to this was finding PR work experience and I have been extremely lucky. So here I am to introduce to you Fusion Therapy – a Leeds based, UNIQUE, Bespoke Mobile Therapy service dedicated to bringing you a caring, holistic experience.

Fusion Therapy is run by Nick Parmar, and individual therapist with experience in everything ranging from massage to hypnotherapy. Nick is someone who is devoted to making people healthy and happy. Experienced working as a therapist in 5* hotels as well as working with hospitals to improve the health of cancer patients and those fresh out of surgery.

Nick and Fusion Therapy have a unique approach to multiple treatments such as; hypnotherapy, acupuncture through massage or reiki, the treatments face or body (such as facials, acupressure, cosmetic Acupuncture and the latest 24k Gold Leaf facials). By delivering client’s needs and combining them with modern treatments and traditional therapy techniques, Fusion Therapy have become a respected name with clients due to the quality of their work and the outstanding results shown.

Along with these well known treatments, Nick specialises in multiple modes of massage along with hypnotherapy and float therapy. A range of treatments are offered such as; Indian head massage, Reiki, Reflexology, Deep tissue massage, Swedish massage, Aromatherapy massage, No hands massage, Neuromuscular therapy, Trigger Point Therapy, Myofascial Technique, Lymph Massage, Hot Fluid Therapy, Ear Candling along with a series of hypnotherapy. Nick is passionate about helping people lose weight naturally through Virtual Gastric Band Hypnotherapy.

Fusion therapy is a one-stop service provided in the comfort of your own home, no more salon appointments, traffic stress or parking problems. Fusion Therapy appointments are designed to suit you, on your days off, in the evenings or weekends.

My work with Nick will range from press influence, social media, the development of media contacts and research into the type of audiences Fusion Therapy wishes to target. I’ll also get the chance to experience treatments myself, of which i’ll blog about to spread the word.

Next Tuesday will see my first blog on a treatment I received but for now here are links for you to look into the company yourself!